Signpost Blog for Smart, Connected Commerce

NEW: Quickbooks Integration Adds More Contacts, Drives More Outcomes

Here at Signpost we understand the enormous amount of time and effort that goes into running a small business. That is why we are constantly working to improve our product so that it enables our customers to drive more outcomes… Continue Reading →

Signpost Quarterly Update

This is the inaugural edition of a quarterly update on our progress for employees, customers and partners. Signpost is off to a tremendous start in 2018. This year we’ve already helped thousands of small businesses create over 5.5 million customer… Continue Reading →

Part 3: The Future of Local Business with Andrew Mondi

In the world of Amazon, IKEA, and Best Buy, the local business is at a crossroads. It’s no longer enough to merely offer a product. You’ve got to set yourself apart.  But how do you do that? On the most recent… Continue Reading →

Part 2: The Future of Local Business Featuring Dave Wachtendonk

Consider how much time could be saved if local businesses didn’t have to worry about sending that follow-up coupon or new customer offer. There seem to be hundreds of automated tasks that every small business owner needs to put in… Continue Reading →

Part 1: The Future of Local Business Series with Stu Wall

Despite the rapid growth of Amazon eCommerce, most of the things you buy are face-to-face. That’s right: 92% of the consumer economy is local. Two-thirds of the local economy is service-based, and if your business falls in that category, we… Continue Reading →

Customer Q & A with Katherine Haliski at Scandinavian Designs

As Signpost’s CMO, one of the jobs I enjoy the most is connecting with our customers. Hearing their successes with our technology makes me proud. Recently, I had the absolute pleasure of connecting with one of our remarkable customers, Katherine… Continue Reading →

How to Get a Cult Following For Your Small Business

It’s one thing to have customers. It’s an entirely different thing to have devotees. We’ve all met someone who loves a certain brand so much that they sing its praises to everyone they know. They may even consider it a… Continue Reading →

Download the 2017 Complete Holiday Planning Kit

For many busy business owners, December really is “the most wonderful time of the year” when it comes to sales. Ensure that your business is making the most out of holiday shopping with our 2017 Holiday Planning Kit. It includes… Continue Reading →

Local Businesses: Make Thanksgiving Weekend a Success With These Last-Minute Tips

The big weekend is nearly upon us. What has long been crowned the biggest shopping weekend of the year, the familiar sequence of Thanksgiving, Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday that has local businesses and big… Continue Reading →

Holiday Planning: Week-by-Week Tips for Promotion, Custom Events, Email and Text Message Blasts, and More!

Holiday success, much like the rest of the year, often comes down to planning and preparation. You know how busy the rush can be, so the more you can do ahead of time, the better you’ll be able to juggle… Continue Reading →

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