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Signpost Blog for Smart, Connected Commerce

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reviews

The Importance of Online Reviews for Roofers: Six Steps to Get Great Reviews for Your Company

Ratings and reviews are more important to roofers than ever before, and homeowners are increasingly relying on what they read on Google, Yelp, Facebook, and more to form an opinion about your business. The stats don’t lie: • 82% of consumers… Continue Reading →

Webinar: The Importance of Reputation and Customer Lifecycles

Learn about the continued importance of reputation management with a few tips, along with more about Signpost’s customer lifecycle stages and outreach.

How to Use Reviews in Your Marketing: 8 Tips for Displaying Customer Reviews

The following post was contributed by our friends at G2: There’s no doubt about it – word-of-mouth marketing is the new normal.  For years now, B2C and B2B companies have embraced review sites like Yelp, TripAdvisor, and G2.com to gather valuable… Continue Reading →

Signpost Raises $52 Million To Arm Main Street With Automated Marketing Technology

Signpost, the cloud platform that makes marketing simple and effective for local businesses around the country, today announced that it has raised $52 million in a late-stage financing from HighBar Partners and the Bank of Montreal with participation from previous… Continue Reading →