Signpost Blog for Smart, Connected Commerce

Category

Online Presence

Online presence is the first impression most businesses make on prospective customers. These best practices will ensure that local, commerce brands are where their customers can find them.

The Future of Commerce: The Impact of Location-Based Reviews on Revenue

In 2017, there’s no denying the integral role that reviews play in the evolving customer journey. Still, brands struggle to centralize their data collection around reviews and understand the impact that online ratings have on their bottom line. Creating a… Continue Reading →

Using a Data-Driven Holiday Strategy to Unlock Full Revenue Potential

As a business owner, you know that the holiday season is more like a marathon than a sprint. And if you’re like most local businesses, you might even depend on these two final months to account for up to 30%… Continue Reading →

Grow Your Grooming Business By Focusing on These Top Retention Tactics

October is Pet Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your veterinary practice, grooming, training and boarding businesses while driving more new and repeat customers.  Not a pet care professional?… Continue Reading →

Veterinary Marketing 101: Gaining Exposure To More Pet Owners and Keeping Them Engaged

October is Pet Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your veterinary practice, grooming, training and boarding businesses while driving more new and repeat customers.  Not a pet care professional?… Continue Reading →

Auto Glass Businesses: Ensure Customers Find You When They Need You With A Fortified Online Presence

September is Automotive Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your auto service and driving more new and repeat business.  Not an auto professional? Don’t worry, we’ll still be sharing insights that will… Continue Reading →

Promotion Guide For Your Automotive Service Business

September is Automotive Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your auto service and driving more new and repeat business.  Not an auto professional? Don’t worry, we’ll still be sharing insights that will… Continue Reading →

Infographic: Online Reviews and Revenue Potential

When it comes to your business, it’s hard not to get caught up in the drama of online reviews. And for good reason; each glowing, five-star review that comes in can be the closest thing to an acknowledgement of a job… Continue Reading →

Creating a Stronger Online Presence for Your Dry Cleaning Business To Attract More New Customers

August is Cleaning Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your cleaning service and driving more new and repeat business.  Not a cleaning professional? Don’t worry, we’ll still be sharing… Continue Reading →

Pool Cleaning Businesses: Email Campaigns to Get More New and Repeat Customers

August is Cleaning Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your cleaning service and driving more new and repeat business.  Not a cleaning professional? Don’t worry, we’ll still be sharing… Continue Reading →

Promotion Ideas to Acquire New Customers for Your Cleaning Business

August is Cleaning Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your cleaning service and driving more new and repeat business.  Not a cleaning professional? Don’t worry, we’ll still be sharing… Continue Reading →