Signpost Blog for Smart, Connected Commerce

Category

Advertising

Infographic: Holiday Season Shopping By The Numbers

For many local business owners, the holiday season really is as the song claims, “the most wonderful time of the year”. However, each year we hear more about the impending rise of online shopping, and are left wondering what impact it will… Continue Reading →

The 2016 Holiday Planning Toolkit for Gym and Fitness Businesses

Holiday season at fitness clubs has traditionally felt more like the calm before the storm, than a time for booming business. With people so busy with holiday events, parties, shopping and more, fitness goals often fall by the wayside. However… Continue Reading →

The 2016 Holiday Planning Toolkit for Salons

Have you heard? The holiday season isn’t reserved just for retail anymore! As consumers seek out creative gift ideas for those on their holiday lists, they’re turning more often to options that can provide an experience over possessions.  All sorts of… Continue Reading →

The 2016 Holiday Planning Toolkit for Local Businesses

It may be hard to believe, but it’s already that time of year again! Is it just us, or does it feel as though the holiday season starts a little earlier every year? Retailers can hardly wait until the day after Halloween to… Continue Reading →

Veterinary Marketing 101: Gaining Exposure To More Pet Owners and Keeping Them Engaged

October is Pet Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your veterinary practice, grooming, training and boarding businesses while driving more new and repeat customers.  Not a pet care professional?… Continue Reading →

Promotion Guide For Your Automotive Service Business

September is Automotive Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your auto service and driving more new and repeat business.  Not an auto professional? Don’t worry, we’ll still be sharing insights that will… Continue Reading →

Infographic: Online Reviews and Revenue Potential

When it comes to your business, it’s hard not to get caught up in the drama of online reviews. And for good reason; each glowing, five-star review that comes in can be the closest thing to an acknowledgement of a job… Continue Reading →

Everything Local Business Owners Need To Know About The New Google Maps

You might’ve heard the buzz around Google’s announcement of improved advertising for local businesses looking to get more leverage out of Google Maps beyond the organic, local 3-pack. This next generation of Google Maps advertising is going to suher in a significant… Continue Reading →

Text Message Marketing Tips to Promote Retention for Your Carpet Cleaning Businesses

August is Cleaning Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your cleaning service and driving more new and repeat business.  Not a cleaning professional? Don’t worry, we’ll still be sharing… Continue Reading →

Pool Cleaning Businesses: Email Campaigns to Get More New and Repeat Customers

August is Cleaning Services Month here on the Signpost Local Marketing Blog! We’ll be surfacing insights and strategies specifically for marketing your cleaning service and driving more new and repeat business.  Not a cleaning professional? Don’t worry, we’ll still be sharing… Continue Reading →